Question 1

Do you only work with law firms in New Brunswick?

Accepted Answer

No, but it is where most of this work has happened and it is the reason the page says so. Firms in Nova Scotia and Prince Edward Island are the same engagement, and a firm anywhere in Canada is workable remotely. What the province buys you is someone in your time zone who already knows your law society's rules and has references you can phone.

Question 2

We already have a web company and someone doing SEO. Why change?

Accepted Answer

Usually you should not, if the result is good and somebody owns it. The reason firms consolidate is not that any single vendor is bad. It is that when the site is slow and the rankings drop, the web company says it is an SEO problem and the SEO company says it is a build problem, and the firm sits in the middle paying both to argue. One owner removes that conversation.

Question 3

What is an AI receptionist and is it going to sound like a robot to my clients?

Accepted Answer

It answers the phone around the clock, asks the questions your intake form asks, and writes a real file rather than a message slip. It says it is an assistant and offers a person when the caller wants one. The failure mode people fear is a caller trapped in a phone tree. The failure mode you have now is a caller who reaches nothing at midnight and calls the next firm by morning.

Question 4

How do you handle law society advertising rules?

Accepted Answer

Copy is written to the provincial code from the start rather than sent for approval afterwards. That means no claimed specialisation without certification, no promised outcomes, no unverifiable superlatives, and testimonials handled the way your society permits. Where a claim is arguable, it gets flagged to you before it is published rather than after a complaint.

Question 5

Where does client information end up?

Accepted Answer

Intake data goes into your CRM, in your accounts, under your billing. Notification emails carry a masked name and partial contact details with a login-gated link rather than the full file, so an open channel never carries more than it needs. Data residency and retention are decided before anything is built, not after.

Question 6

What does this cost?

Accepted Answer

It depends on how many of the twelve functions you actually need and whether the software piece is part of it, which is why it is scoped rather than quoted from a page. The first conversation is free and thirty minutes. If a scope and a real number are what you need, that is a paid engagement and the plan is yours whether or not I do the work.

Law Firm Marketing New Brunswick

Four vendors. Nobody answering.

Twelve things. One invoice.

Eleven of those, a good agency could assemble. The twelfth is software.

Written for a Canadian law society, not an American one.

Firms who let me use their name.

The same argument, at more length.

What firms ask before they move.

One instrument. You own it.